Google Adsense : What is CPC, CTR, RPM, CPM in Adsense
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Judul : Google Adsense : What is CPC, CTR, RPM, CPM in Adsense
link : Google Adsense : What is CPC, CTR, RPM, CPM in Adsense
Pageviews
You have published number of posts/articles on your blog and along with this you have published some pages, if a visitor go through them it is counted every time. It doesn't matter if a visitor view a page once, twice or thrice.
CPC
CPC stands for Cost Per Click that means how much a blogger get paid on a single Ad click. It is determined by the Advertisers who is paying to Google to promote his product or services. CPC is based on Keywords, high CPC keywords pays more amount. To get high CPC keywords for a blog post or article Google Keyword Planner can be used that is free forever. There are some paid sites that can show you latest high CPC keywords if pay for their service. Semrush and Ahrefs are one of them that is preferred by successful bloggers.
CTR
CTR stands for Click Through Rate that means percentage of Ad click. To calculate CTR you can see its formula -
CTR = (Clicks/No of pageviews) * 100
for example today your blog got 4 click on 500 pageviews then
CTR = (6/500) * 100 = 1.2 %
It should not be higher than 3 or 5% otherwise you may have to face problems regarding your account. Sometimes accounts are blocked by Google due to the suspension of invalid click activity.
CTR has three kinds -
1. Page CTR
2. Impression CTR
3. Ad CTR
CPM
CPM stands for Cost Per Thousands that is paid a blogger for 1000 Ad impressions. It is counted on 1000 Ad impressions. Have you known anything here ? You are not paid only for Ad clicks but also for Ad impressions received.
RPM
RPM stands for Rate Per Thousand that means estimated earning of a blogger for 1000 Ad impressions. It doesn't mean actual earning therefore it's called estimated earning. To calculate it see the formula used for it -
CPM = (estimated earning/pageviews) * 1000
Ad Impressions
It means how many times Ad was shown on the web page. For example you have embedded 2 Ad units in a single article and that article is read by three people on different devices then pageviews will be 3 and Ad impressions will be 3*2=6
Hope that you have understood all about Adsense Report and its importance. If deem it interesting do share it with your friends who are making money from Google Adsense.
Anda sekarang membaca artikel Google Adsense : What is CPC, CTR, RPM, CPM in Adsense dengan alamat link https://newsgeekss.blogspot.com/2017/11/google-adsense-what-is-cpc-ctr-rpm-cpm.html
Judul : Google Adsense : What is CPC, CTR, RPM, CPM in Adsense
link : Google Adsense : What is CPC, CTR, RPM, CPM in Adsense
Google Adsense : What is CPC, CTR, RPM, CPM in Adsense
Google Adsense is one of the best platform to monetize a blog and make money on the web. A blogger get paid for Ad impressions and valid Ad clicks served by Google. Revenue is debited in the Adsense account of blogger. But in last some weeks I'm getting many more messages regarding Adsense Report understanding, so I thought to reply all of them and like of them to make understand the Adsense Report through my blog post. In this article I will be talking all about Adsense Report understanding. After reading this article you will know that how Google Adsense pays to his clients.Pageviews
You have published number of posts/articles on your blog and along with this you have published some pages, if a visitor go through them it is counted every time. It doesn't matter if a visitor view a page once, twice or thrice.
CPC
CPC stands for Cost Per Click that means how much a blogger get paid on a single Ad click. It is determined by the Advertisers who is paying to Google to promote his product or services. CPC is based on Keywords, high CPC keywords pays more amount. To get high CPC keywords for a blog post or article Google Keyword Planner can be used that is free forever. There are some paid sites that can show you latest high CPC keywords if pay for their service. Semrush and Ahrefs are one of them that is preferred by successful bloggers.
CTR
CTR stands for Click Through Rate that means percentage of Ad click. To calculate CTR you can see its formula -
CTR = (Clicks/No of pageviews) * 100
for example today your blog got 4 click on 500 pageviews then
CTR = (6/500) * 100 = 1.2 %
It should not be higher than 3 or 5% otherwise you may have to face problems regarding your account. Sometimes accounts are blocked by Google due to the suspension of invalid click activity.
CTR has three kinds -
1. Page CTR
2. Impression CTR
3. Ad CTR
CPM
CPM stands for Cost Per Thousands that is paid a blogger for 1000 Ad impressions. It is counted on 1000 Ad impressions. Have you known anything here ? You are not paid only for Ad clicks but also for Ad impressions received.
RPM
RPM stands for Rate Per Thousand that means estimated earning of a blogger for 1000 Ad impressions. It doesn't mean actual earning therefore it's called estimated earning. To calculate it see the formula used for it -
CPM = (estimated earning/pageviews) * 1000
Ad Impressions
It means how many times Ad was shown on the web page. For example you have embedded 2 Ad units in a single article and that article is read by three people on different devices then pageviews will be 3 and Ad impressions will be 3*2=6
Hope that you have understood all about Adsense Report and its importance. If deem it interesting do share it with your friends who are making money from Google Adsense.
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